The Supercars Championship has confirmed a new naming rights sponsor — automotive retailer Repco.
The firm replaces Virgin Australia as the category’s primary backer; the carrier having gone into receivership during the peak of the Covid-19 pandemic. The five-year deal will see the category become known as the Repco Supercars Championship, from 2021 until 2025.
“We are delighted to have a name that has been associated with Australian motorsport since the 1940s as our naming rights partner for the next five years,” said Supercars CEO Sean Seamer.
“Repco has invested considerably in our sport and to carry their name as naming rights partner into a new chapter for our sport is great news for both parties.
“Repco is an iconic international motorsport brand with a proud history, and we are thrilled to extend our partnership with them.”
The news comes on the heels of Repco having already taken over naming rights for next year’s Bathurst 1000, replacing the company’s key commercial rival, Supercheap Auto.
“We truly appreciate everything Virgin Australia has done since coming on board with their valuable support in 2016,” said Seamer.
“Supercars remains committed to supporting Virgin Australia as the preferred airline of the series and we look forward to working with them in the future.”